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BELL & ROSS PARTNERSHIP: ALPINE F1® TEAM COLLECTION

March 15, 2021

Since it was founded in 1994, the watchmaker Bell & Ross has been ever-present on the runways. Inspired by the aeronautical industry, its instrument watches are designed with fighter pilots in mind.

The pioneering watchmaker has thus also become a vital player at Formula 1 circuits™. Since 2016, Bell & Ross has been associated with the Renault F1® Team. To celebrate the arrival of the Alpine brand at this year’s Grand Prix races, the team has been renamed, Alpine F1® Team. And Bell & Ross has become its official timekeeping partner.

To celebrate this continued partnership the Franco-Swiss company has launched an Alpine F1® Team watch collection, inspired by the world of Formula 1™. This sixth family of exceptional timepieces includes three ultra-sporty chronographs.

For the full press kit, click here.