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Founded in 1929, Louis Erard has remained true to the values of traditional Swiss watchmaking while continually redefining its approach to timepieces. With a strong commitment to craftsmanship, the brand blends technical expertise with a contemporary vision, ensuring that haute horology remains both innovative and accessible.
Louis Erard is more than a watchmaker; it is a creative platform that fosters artistic collaboration. By partnering with renowned designers, artisans, and independent watchmakers, the brand brings fresh perspectives to classic complications, offering unique interpretations of time. Whether through métiers d’art, reinvented regulators, or exceptional dials, Louis Erard continues to make fine watchmaking an expressive and inspiring experience.
At its core, Louis Erard stands for authenticity, creativity, and an unwavering dedication to horological excellence. Every timepiece tells a story—one of tradition, reinvention, and the pursuit of making exceptional Swiss watches available to true enthusiasts.
Geneva Seal introduces two new concepts in Chicago’s Fulton Market District.
Learn more on our website.
Our final day of operation in our Oak Street location is January 10, 2025.